In an era of impersonal online transactions, financial institutions – from banks to insurance companies – struggle to build lasting relationships with consumers who view their services as commodities. More than a marketing challenge, it has set off an industry-wide race to build competitive advantages through new technologies, new services and new corporate alliances. Through it all, changes must be managed carefully, lest they do more harm than good.
Expressworks consultants are in the trenches with Fortune 500 financial providers on a daily basis. We’re helping companies get their arms around “big data,” unleash the full potential of online and mobile banking, and realize the promise of mergers and acquisitions. With our deliberate approach to break down broad initiatives, we’re a valuable partner on the path to customer loyalty and financial security.